Blogging for Business in Real Estate

Real estate blogs are a proven way to drive more traffic to your website and provide content that home buyers are interested in. Anybody can be a blogger: it requires very little in the form of technical expertise, time, and money.

Key topics on how blogs will drive traffic to your real estate website include:

• How do you write blogs with search engine optimization in mind?
• Should real estate blogs be hosted on ActiveRain or WordPress?
• How do the best agents capture real estate leads through blogging?
• Does it have to be the agent writing the blog content?

Like all of our IMSD coursework, real estate agents will complete this class with very tangible results. You will have created your profile in ActiveRain or WordPress, published two blog posts that are optimized for the search engines, and verified that Google is indexing those posts and driving traffic to your website. You will also develop a blog posting plan that works with your schedule.

Next Class: Ben Kinney's Listing Presentation »